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  • “Both my wife's family and mine have been going to your shop for 3 generations. Thanks for being the best custard in town.”

  • “This is an experience! I drive quite a ways to devour The Western Special every so often, and it NEVER disappoints! ”

  • “A trip to Las Vegas is not the same without a trip to Luv-It. Raspberry Royal! The very best for the last 30 years! Get extra pecans.”

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Luv-It Frozen Custard

443 reviews
  • Erin G.

    Honestly, I grew up in Las Vegas, and I've been going to Luv-It's my whole life. The custard is phenomenal, and I've lived all over the country so I feel... Read More

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Customer Reviews

  • Dougle_Glos Gloucester, UK

    We had heard of this place before our trip to Vegas and made a trip 'off piste' to visit. Wasn't disappointed as the delights here were absolutely delicious. Recommend it thoroughly.

  • Carnegie EQ

    I have been going to Luv-It Frozen Custard for over 36 years, the staff is very nice. The Custard is the best in town in my opinion. Judy

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About Us

Luv-It Frozen Custard

Phone (702) 384-6452
Hours Mon, Tue, Wed, Thu: 1:00 pm - 10:00 pm
Fri, Sat: 1:00 pm - 11:00 pm
Sun: 1:00 pm - 10:00 pm